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A refreshing approach to promotion execution

One of the largest beer manufacturers in the world uses Trax Retail Snapshot, a crowdsourcing-based store data collection solution, to improve promotion execution and increase ROI on trade funds.

The company improved overall display compliance by 67% which equated to an incremental revenue opportunity of $45 million.

Read this case study to learn how working with Trax helped the brewer:

  • Improve display execution
  • Get visibility down the store level
  • Implement a new retail execution incentive program
  • Accelerate sales outcomes

 

 

 

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